The PAIRR Journal explores performance running socks, technical fabrics, training, racing, and running culture. Discover how materials like polypropylene and Coolmax, thoughtful design, and real-world testing shape the socks we run in.

Journal: Running in PAIRR

Top 10 Questions the Internet Asks About Running Socks (And Answers) in 2026

Top 10 Questions the Internet Asks About Runnin...

Co-Founders Kim and Michelle answer the top-search questions about running socks in 2026. 

Top 10 Questions the Internet Asks About Runnin...

Co-Founders Kim and Michelle answer the top-search questions about running socks in 2026. 

Kim and Michelle PAIRR Cofounders

The Story Behind PAIRR: Premium Running Socks M...

Meet the PAIRR: Kim and Michelle who co-founded PAIRR SOCKS: A Canadian performance running socks company. With Collection 001 and 002 out, the brand focuses on designing premium performance European...

The Story Behind PAIRR: Premium Running Socks M...

Meet the PAIRR: Kim and Michelle who co-founded PAIRR SOCKS: A Canadian performance running socks company. With Collection 001 and 002 out, the brand focuses on designing premium performance European...

Why Your Running Sock Fabric Matters More Than Supershoe Selection on Raceday

Why Your Running Sock Fabric Matters More Than ...

A premium performance sock isn't simply a softer version of an everyday sock. The fibres, fabric blend, knit structure, ventilation, stretch, and fit all influence how the sock manages moisture,...

Why Your Running Sock Fabric Matters More Than ...

A premium performance sock isn't simply a softer version of an everyday sock. The fibres, fabric blend, knit structure, ventilation, stretch, and fit all influence how the sock manages moisture,...

Best Socks for Long Runs (And Why Your Feet Will Thank You)

Best Socks for Long Runs (And Why Your Feet Wil...

Most runners obsess over shoes — but the right sock matters just as much. Here's what to look for in a long-run sock, and which PAIRR styles are built for...

Best Socks for Long Runs (And Why Your Feet Wil...

Most runners obsess over shoes — but the right sock matters just as much. Here's what to look for in a long-run sock, and which PAIRR styles are built for...

How to Care for Performance Socks (So They Last Longer)

How to Care for Performance Socks (So They Last...

The right care routine keeps your running socks performing at their best — maintaining cushioning, elasticity, and moisture-wicking properties run after run.

How to Care for Performance Socks (So They Last...

The right care routine keeps your running socks performing at their best — maintaining cushioning, elasticity, and moisture-wicking properties run after run.

How to Prevent Blisters While Running (For Good)

How to Prevent Blisters While Running (For Good)

Blisters are one of the most common — and most preventable — running injuries. Here's how to eliminate them with the right socks, shoe fit, and a few simple habits.

How to Prevent Blisters While Running (For Good)

Blisters are one of the most common — and most preventable — running injuries. Here's how to eliminate them with the right socks, shoe fit, and a few simple habits.